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BEGIN:VEVENT
DTSTART:20150519T130000Z
DTEND:20150520T020000Z
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SUMMARY:Workshop: Introduction to TV Advertising
DESCRIPTION:Take advantage of the Chamber's partnership with Comcast and see your business on TV.  Representatives will be on hand to explain the basics of TV\, including how media zones are broken down by the entire market(Harrisburg\, Lancaster\, Lebanon\, York)\, how Comcast zones campaigns to ultra-local markets\, such as Hanover\, and the difference between broadcast TV & cable TV advertising and the benefits of both.  \n\nThe presentation will include TV everywhere products (digital solutions) and how video used by consumers has changed and is continuing to evolve. \n\nBrad Kipe Productions will be at each workshop to show participants his work\, explain how his process works\, and the affordability of local production.  \n\nThe workshop will finish with examples of schedules of different budget types.  \n\nLearn about TV advertising in a no-pressure\, educational setting\, and determine if this advertising opportunity is right for YOUR business.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-family:times new roman\;"><span style="font-size:12px\;"><span style="color:windowtext\;">Take advantage of the Chamber&rsquo\;s partnership with Comcast and see your business on TV.&nbsp\; Representatives will be on hand to explain the</span><span style="color:windowtext\;"> basics of TV\, including how media zones are broken down by the entire market(Harrisburg\, Lancaster\, Lebanon\, York)\, how Comcast zones campaigns to ultra-local markets\, such as Hanover\, and the difference between broadcast TV &amp\; cable TV advertising and the benefits of both.&nbsp\; </span><br />\n<span style="color:windowtext\;">The presentation will include TV everywhere products (digital solutions) and how video used by consumers has changed and is continuing to evolve.&nbsp\;</span><br />\n<span style="color:windowtext\;">Brad Kipe Productions will be at each workshop to show participants his work\, explain how his process works\, and the affordability of local production.&nbsp\; </span><br />\n<span style="color:windowtext\;">The workshop will finish with examples of schedules of different budget types.&nbsp\; </span><br />\n<span style="color:windowtext\;">Learn about TV advertising in a no-pressure\, educational setting\, and determine if this advertising opportunity is right for YOUR business. &nbsp\;</span></span></span>
LOCATION:Chamber Office 146 Carlisle St.\, Hanover
UID:e.1500.903
SEQUENCE:3
DTSTAMP:20260423T054322Z
URL:https://business.mainstreethanover.org/events/details/workshop-introduction-to-tv-advertising-05-19-2015-903
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